L'Oréal Professionnel Série Expert Keratin Alpha Sleek Shampoo is a professional shampoo for regular use, designed to reduce frizz and help reinforce the hair fibre.

The formula is enriched with a targeted blend of Keratin Sleeker, amino-acid chains and glycerin. These key ingredients gently cleanse while helping to hydrate and smooth your hair, supporting instant shine and improved frizz and volume control.

The formula helps support the hair’s structure, contributing to a longer-lasting, more manageable feel between styling sessions.

With regular use, hair looks visibly smoother and stays easier to control.

Its luxurious, ultra-creamy texture spreads effortlessly and lathers into a rich foam for a true salon-like wash. The result is smoother-looking hair, enhanced shine and less frizz.

• Professional, gentle cleansing for regular use.
• Anti-frizz performance with improved volume control.
• Helps hydrate and soften without weighing hair down.
• Delivers instant glossy shine.
• Suitable for natural, coloured and chemically treated hair.

How to use:

Use regularly on wet hair (as often as you wash your hair).

Apply a small amount (about a hazelnut-sized dose) evenly through scalp and lengths.

Massage gently until it develops a rich lather.

Rinse thoroughly.

Dry and style as desired.

For an optimal salon routine: use Keratin Alpha Sleek Smooth Transformer once a week and alternate with a professional mask on other wash days.